Designed with heart. Worn with love.
At BB Baby, we believe childhood should be celebrated—loudly, proudly, and in the cutest clothes possible. What started as a small passion project has grown into a brand known for high-quality, limited-edition styles that let your little ones shine.
We design and manufacture all our pieces in-house, from the first sketch to the final stitch. That means every collection—whether it's summer-ready baseball prints or cozy holiday sets—is created with intention, comfort, and a whole lot of love.
From newborn to age 10 (and yes, we’ve got adult sizes too!), our pieces are made to move, play, and make memories in. We’re all about those matchy-matchy family moments, festive styles, and everyday favorites that get worn on repeat.
From newborn to size 10, and even matching adult styles, our collections are designed with your whole crew in mind. Our drops follow the seasons with themed prints for spring, summer, fall, and winter, plus special collections for baseball, football, and every holiday in between. Everything is made in small batches, so each piece feels one-of-a-kind.
We keep it simple, stylish, and mom-approved.
Secure your favorite styles before they launch. No refreshing, no sell-out stress.
Skip shipping delays and grab your order at one of our convenient pickup spots.
Our clothes are soft, durable, and made to last because toddlers don’t exactly sit still.
Each collection is planned with real families in mind.
We keep you in the loop with preorder timelines, launch info, and pickup updates.
You're part of the BB Baby family and we’re so glad you're here. Whether you're buying for your first baby or outfitting a full sibling squad, we’re honored to be part of your memories.
